After spending more than 18 years as a voice-over actor and coach, Joan Miller decided to use her voice--and her industry -- to help fight Alzheimer's disease when her father was stricken with the illness.
Social media is the latest stampede for marketers, but what overheats is never sustainable, and what rockets up crashes down (a lesson we too often learn the hard way).
African-American and Hispanic consumers are texting on average 100% more than Asians, and 40% more than the general market. When it comes to voice, the African-American audience is doubling that of the general market. So what does that mean for ethnic shops?
